Program overview

Harness the power of big data with a degree in business analytics — and prepare to launch an exciting career in this fast-growing, high-demand field. Students majoring in business analytics at Rider will learn how to formulate business problems, apply analytics techniques and convey actionable insights that deliver real business value. You can customize your program of study based on your desired career path and industry interests. 

Where potential becomes a plan

Business analytics has become a corporate necessity across all industries. As a business analytics student, you will fill a critical need for professionals who can look creatively at data and translate it into valuable insights.

Industry areas needing business analytics include:

  • Consumer products
  • Marketing
  • Insurance
  • Healthcare
  • Technology services
  • Fraud identification and protection
  • Criminal justice
  • Sports
Sweigart Hall

Program requirements

Our program focuses on core business principles and strategies. Tailor your studies to your career goals through special tracks in accounting, applied statistics, finance, global supply chain, health care management, marketing, programming, or sports analytics.

Headshot of student Amber Stile.
All my experiences at Rider provided me with talking points for various interviews, eventually helping me get my first co-op with Johnson & Johnson."
Amber Stile '19
Business Analytics (B.S.B.A.)

Career preparation

Fill a critical need for tech-savvy professionals who can analyze data from cell phones, tablets, online orders, data searches and GPS. Get a headstart on your career with an internship opportunity.

Recent internship and co-op placements include:

  • Bristol Myers Squibb
  • Johnson & Johnson
  • NJM Insurance Group
  • International Sculpture Center
  • JPMorgan Chase
Internships & Co-Ops

Engaged Learning

Learning by doing. That’s the driving principle behind Engaged Learning at Rider. It’s where theory meets practice, giving you the opportunity to apply the knowledge, skills and insights you’ve gained in the classroom to real-world situations and professional settings.

Students in the business analytics lab.

Financial aid resources

Learn more about financial aid, tuition and the various options we offer to make your college education affordable.


Business Analytics (B.S.B.A.)

Emre Yetgin

Associate Professor & Director, Center for Business Analytics

Department of Information Systems, Analytics and Supply Chain Management

Sweigart Hall

eyetgin [at]


Academic Focus: Business Analytics, Information Systems

Outside of the Sweigart Building at Night